From Google to AI Search: How Local Service Businesses Stay Discoverable
from Score
About this event
Search is changing fast. Customers are no longer finding local service businesses only through Google, they’re increasingly asking AI tools who to hire.
In this practical, non-technical workshop, you’ll learn how local service businesses can stay discoverable as search evolves from traditional Google results to AI-powered search and answers. We’ll cover how Google Business Profiles, websites, reviews, and structured content now feed both Google and AI systems and what simple steps you can take today to future-proof your online presence.
Using real-world examples from home service businesses, you’ll walk away with clear, actionable guidance to improve visibility, earn trust, and attract more customers without chasing buzzwords or complex tools.
About the presenter: Ali Sahraei is a tech founder building AI-powered tools for local service businesses. He previously held engineering and leadership roles at Meta and Amazon, where he helped build large-scale software systems used by billions of people worldwide.
Today, Ali works closely with local business owners, especially home service businesses, to help them improve their online presence, get discovered by customers, and adapt to changes in search and technology in practical, straightforward ways.
