Holiday Marketing Playbook: Strategies to Grow Small Business Sales
from Washington Small Business Development Center
About this event
This event is hosted by Washington State University, and the registration link takes you to the WSU E-Commerce Gateway.
The Holiday Marketing Playbook is a single, high-impact workshop built to help small businesses capture more seasonal sales and turn one-time holiday shoppers into loyal, year-round customers.
Led by advisors from the Washington Small Business Development Center (SBDC), the session blends proven seasonal marketing strategy, hands-on customer experience tactics, and AI-assisted tools so owners and marketers leave with a plan they can put to work immediately.
This session is ideal for:
- Small business owners and retailers preparing for the holiday rush
- Marketing and sales staff
- Entrepreneurs ready to put AI-powered marketing tools to work
