2026/05/12 - Podcasting Made Easy

This Comprehensive webinar will help you discover how podcasting can help you reach new people, show off your expertise, and take your business to the next level without spending a ton of money or taking up all your time. In this hands-on workshop, seasoned podcaster Gillian Whitney shares her tried-and-true strategies and tools for starting and growing a successful podcast.

In this workshop, Gillian will walk you through:

• Figuring out the best podcast style, format, and setup to match your business goals, what your audience wants, and what you're naturally good at

• Picking out the must-have gear and tools to get your podcast up and running fast and on a budget, without breaking the bank

• Setting up a podcasting routine to keep you on track, save time, and stay consistent, including when to think about outsourcing some tasks

• Using different ways to get the word out about your podcast, grow your audience, and get real business results by repurposing your content

• Knowing when and where to get extra help to make your podcast less time consuming

• Common podcasting mistakes that can trip you up when you're just starting out

• Turning your podcast into a powerful marketing tool that showcases your expertise, connects you with your audience, and helps you grow your business

Whether you're totally new to podcasting or looking to step up your game with your current show, you'll leave with a roadmap to make podcasting work for your one-of-a-kind business. Find out the key decisions to make, the right equipment to use, and the smart ways to promote your podcast so you can get the biggest bang for your buck with podcast marketing.

Gillian Whitney has hosted two popular shows, first the "LinkedIn Easy Peasy Podcast" and now the "Easy Peasy Books Podcast". Over the past 5 years, she's put out more than 200 episodes total, building a loyal audience and thriving business through her podcasts.